GDPR Basics for Solo Android Developers Publishing on Play

If your app has users in the EU/EEA, GDPR applies regardless of where you're based as a developer. The core obligations relevant to a typical Play submission: a clear privacy policy, a lawful basis for data collection, and — if you use analytics or ads — likely a consent mechanism before those SDKs activate for EU users.

The part solo developers most often miss: Google's own EU consent requirements (via the UMP SDK) are a separate, additional obligation from GDPR generally, specifically tied to using Google's ad and measurement products.

The fix

Fix: if you serve ads or use Analytics and have EU users, implement Google's User Messaging Platform SDK — it's built specifically for this requirement.

The same check runs automatically when you upload your bundle to the AAB analyzer — permissions, SDK fingerprints, and version info in one pass, free.

Keep going

Data Safety generator →

Turns these answers into a Play-ready CSV.

Data Safety guide →

The full method behind the checks.

Short, specific submission fixes.

Run this check on your own AAB

Free analysis, exports when you need them.

Start free See pricing